I'm Kelly Smith


I’m Kelly - a digital strategist, product builder and angel investor.  I lead design, product management, and engineering teams that develop exceptional consumer-facing experiences.


I develop and lead digital organizations that develop thoughtful, well-designed products that improve life, work and play. I prefer to lead by example and am often hands-on at every phase from design to development. I strive to take an interdisciplinary approach to problem-solving but always place the customer experience first.


I am currently the Sr. Vice President and Chief Digital Officer at MGM Resorts International. MGM Resorts International (NYSE: MGM) is a global entertainment company with national and international locations featuring best-in-class hotels and casinos, state-of-the art meetings and conference spaces, incredible live and theatrical entertainment experiences, and an extensive array of restaurant, nightlife and retail offerings. MGM Resorts creates immersive, iconic experiences through its suite of Las Vegas-inspired brands.  The 77,000 global employees of MGM Resorts are proud of their company for being recognized as one of FORTUNE® Magazine's World's Most Admired Companies®. Learn more at www.mgmresorts.com.


Prior to MGM, I was the Vice President, Global Products at Starbucks Coffee Company. I led the design, product management, engineering and test teams that developed all of the company's consumer-facing experiences.


I started at Starbucks in Shanghai China, as the Vice President, Digital Ventures.  Reporting to the President, I led the digital transformation to include design and development for the first phases of e-commerce, digital payment and digital loyalty - now one of China's most pervasive loyalty programs. I recruited a talented team and, together, we also developed one of the most popular iOS and Android apps in the country.

COORDINATES: 31°12′N 121°30′E  
POPULATION: 24,256,800  


There could be 100 billion connected devices expected by 2025, leading towards a trillion sensor ecosystem. In a hyper-connected era of mobile, social, cloud, big data, and the Internet of Things, future business models will depend on the availability of more data flowing through more systems and being accessed and used by more people.

Digital technology is no longer just another tool in the IT, marketing, sales or service toolbox to engage, inspire and attract customers. 1 billion digital natives are expected to join the workforce over the next 7 years. Technology and innovative usage of it, will be at the center of every meaningful company and it will become expected by the next generation of consumers.


I help businesses successfully navigate through this digital business disruption with primary focus on core product innovation, user experience, and evolution of existing assets and intellectual property to enable positive digital transformation.

Currently: MGM Resorts International

Sr. Vice President & Chief Digital Officer

Responsible for the adoption of digital technologies across the entire business. Helping the company drive growth by converting traditional "analog" businesses to digital ones, and over seeing operations in other rapidly changing digital sectors like mobile applications, social media and related applications, as well as web-based information (data) management and marketing innovation (CRM etc).


Vice President, Global Digital Products

Lead all global digital products at Starbucks which include our consumer facing technologies which are world leaders in retail innovation and are responsible for millions of daily transactions and billions in revenue. Navigate, interface and influence within a highly cross-functional organization to include finance, loyalty, operations, IT & international markets.

Previously: Starbucks

Vice President, International Products

Devised the core initiative and hired the first of an entirely new team to develop new application platforms to standardize Starbucks' digital experiences in foreign markets.  Includes mobile SDK's, push and messaging systems, web, commerce, platform API's, loyalty systems and more.

Starbucks China

Vice President, Digital

Established the core digital team in China to design, develop and launch the systems to support world-class consumer experiences.  Led a team to launch digital payments, digital loyalty and one of most the most popular iOS & Android brand apps in China.

Curious Office

Seed-stage investment & incubator

Founded this seed-stage investment and incubation company based in Seattle Washington.  We currently have 15 active investments and have had six exits.


Founder: Instant websites from your iPhone

Founded Zapd as "the original iOS website builder," enabling users to create websites without the need for design experience or coding know-how. Was an Apple Editor's Staff Pick.  Company was acquired.


Founder: Marketplace for graphic design templates

Founded the first marketplace for buying and selling professional graphic design templates. Everything from business cards, letterhead, brochures and more. Company was acquired by CafePress.


YCombinator: Market for mobile designers

Co-founded this mobile graphic designer marketplace. Backed by Y Combinator, 500 Startups and SV Angel.


Co-founder: Mobile app for turning any activity into a global game

Co-founded this mobile app that allowed users to turn any activity into a distributed competition (time to ski a certain run or bike a certain route). Company was acquired by Betaworks in NYC.

Siemens Nokia

Vice President: Global communications company

VP Product Marketing at leading IPTV software company. Myrio develops middleware that powers IP-based television services.  Led efforts to drive developer ecosystem allowing set-top box vendors to deploy IPTV and interactive applications.


Vice President: Business Development

VP Business Development. thePlatform is a leading developer of content management and publishing systems for audio and video. Company was sold to Comcast and operates as a subsidiary.


Founder, Cloud Video Management

Founded one of the earliest distributors of streaming video content. Aggregated media from producers for Internet usage. Sold to thePlatform (a Comcast company).


Pioneers of online audio/video streaming

RealNetworks is the online pioneer in digital audio, video and music delivery. Served as Marketing Director, Europe based in the United Kingdom. Company went public in 1999.

Spry/America Online

Original developers of the commercial web browser

Spry developed Internet in a Box. It was the first commercial product based on the original Mosaic browser source code. It was one of the most common methods of getting on the Internet in 1994. Company was acquired by CompuServe/AOL.