I’ve got video on my mind…
The bright future of internet video is in the forefront of my mind this week for so many reasons so I took particular pleasure noting that the boys at JibJab raised some money from Polaris this week. This is one of those classic cases of a media company being born not from your television set but from your PC monitor. Credit goes to Gregg and Evan Spiridellis who basically built a brand off of some cult creative work and to Mika Salmi at AtomFilms for being one of the first to promote them. Every once in awhile Mika will see something special and will still forward around a personal email promoting the clip. JibJab was one of those clips. It didn’t take long before Yahoo paid them a bundle for their next “release” and the rest is history. Or, the rest is just starting. Either way, the Spiridellis brothers have a shot at launching a new mainstream media channel. Mobile video and IPTV are still just in their infancy so while the Microsoft vs. RealNetworks battles seem like distant memories I like to think that we’re maybe just coming out of the first or second inning.
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